Grey Goose was first released in 1997 and was created by Sidney Frank who worked with François Thibault, a well-known cognac producer. Thibault continued as the Maître de Chais when it was sold to Bacardi in 2004 for a whopping $2.2 billion.
Needless to say, Grey Goose is a crystal clear vodka with no sediment. It doesn’t leave any residue if you were to rub it against your hands.
It is indeed a pure, nice vodka with just mineral water. It leaves somewhat surprisingly wide legs and a nice scallop against the side of the glass. They trickle down slower than you would expect. And in terms of depth, the clarity does give nice refraction of light.
Grey Goose Vodka’s Nose
Notes: Cereal, Butter
The nose feel is quite prickly, but not so much. It has a very mild bouquet. The notes that it delivers are reminiscent of butter and cereal. Intensity is quite mild. There is little diversity of notes. But there is a little bit of complexity between the simple buttery cereal accord.
Grey Goose Vodka’s Palate & Mouthfeel
Primary Taste: Sweet
Opening: Lemon Zest, Grape
Heart: Anise, Cereal
Finish: Short [Liquorice, Vanilla]
We’re looking at an overall umami primary flavour. The mouthfeel is quite warming. It opens with a hint of lemon zest and a vinous grape note. In the heart, you’ll experience anise and cereal. Finally, the finish delivers an accord of liquorice and vanilla.
It’s not overly complex, but you do have a very smooth mouthfeel. The harmony is balanced and the finish doesn’t seem to linger on the palate for very long, since it is quite mild in body.
How To Drink Grey Goose Vodka
As we often state in our reviews, the best way to drink a beverage is the way that you enjoy it the most. Therefore, don’t feel that we need to tell you how to drink Grey Goose vodka! Nevertheless, we’ll happily provide you with a few pointers.
Firstly, as it’s quite mild and smooth, it’s easier to drink neat, especially if you’re not used to vodka. Indeed, those who often struggle to sip vodka may enjoy Grey Goose. However, there are some who claim that it lacks character as a consequence.
Needless to say, Grey Goose is an excellent cocktail ingredient. As mentioned above, some may regard it too mild and easily overpowered by other ingredients. Nevertheless, it’s an excellent option if you want to create cocktails that are easy to drink.
As mentioned above, Grey Goose is quite a mild vodka. Therefore, it’s best used a gentle base to delicate cocktails. Below, we have a couple of cocktail suggestions for Grey Goose vodka:
Since Grey Goose is quite mild, it doesn’t offer the body and character that you would need in a stronger cocktail that heavily relies on vodka. However, it can make a strong cocktail quite smooth. For instance, it can bring out the vermouth in a Vodka Martini or help create a zesty Moscow Mule.
Best Pairings With Grey Goose Vodka
You could certainly consider enjoying Grey Goose neat with an ice cream dessert, specifically a fruit sorbet. Otherwise, consider seafood dishes such as langoustine or even caviar. I wouldn’t go for crab or lobster, though, as these are stronger in flavour. Langoustine is going to be a bit more refined and would pair better with a Grey Goose Vodka.
At Bespoke Unit we’re very fond of cigars. Therefore, we’ve considered a few as pairing suggestions. One of which is the Plasencia Reserva Original, which is made using organic tobaccos. It has some character, but a very smooth body, which would marry well with Grey Goose.
Alternatively, go for an Avo Classic, which is going to be much milder and somewhat affordable. But if you really want to try something a little bit more premium, that would be more in keeping with Grey Goose, why not a Davidoff Signature, but specifically the No. 2 Vitola?
Overall Experience & Value For Money
First of all, the distinctive smoked glass bottle is very well known. This is a newer bottle design featuring a close-up silhouette of a goose. The original bottle features a goose mid-flight. And, of course, there’s a French flag clearly displayed on the bottle. Indeed, the bottle plays on a reoccurring red, white, and blue theme.
What’s quite nice as well is that we have a synthetic cork rather than a screw cap, which is uncommon for vodka.
Grey Goose vodka is very versatile and can be used for a variety of occasions. In fact, it’s ideal for more lavish and special events. It may be seen as too excessive for budget-conscious occasions. Indeed, it’s around $35 for a single bottle. It’s similarly priced in Europe and even costs around the same as a 10-year old single malt whisky.
Indeed, Grey Goose is a controversial vodka. It’s pricey and many claim that it’s so mild that its flavours border on bland. However, if you’re looking for a smooth and mild vodka that’s easy to drink, it’s a very good choice.
Charles-Philippe's work has covered a broad range of subjects from cigars and fragrances to wine and spirits. Fascinated by how history and culture together form the unique contemporary identities of alcoholic beverages, his articles follow an in-depth exploration of their development through a combination of tradition and innovation.