Burberry Brit Rhythm is a men’s fragrance that has seen something of a success in recent years. So let’s test it against our Bespoke Unit Fragrance Formula!
The following reviews takes a close look at Burberry Brit Rhythm. With our formula, we’ll evaluate its notes, life-cycle quality and strength as well as its value for money.
- Brand: Burberry
- Fragrance: Brit Rhythm
- Concentration: Eau de Toilette
- Introduction: 2011
- Olfactive Fragrance Family: Woody Spicy Leather
- Related Fragrance: Viktor&Rolf Spicebomb, Jean Paul Gaultier Ultra Male
- Price On Notino: $24 for 90 ml [Buy Now]
- Price On Amazon: $82 for 90 ml [Buy Now]
Launched in 2011, Brit Rhythm’s is the iconic British luxury brand’s most accessible fragrance. Brought to you by Dominique Ropion, Anne Flipo and Olivier Polge, Brit Rhythm was made by the same team of noses as Paco Rabanne Invictus in 2013.
In fact, Brit Rhythm was so successful that a feminine version was released in the following year.
Burberry Brit Rhythm’s Composition
Striving to create an overall leather fragrance, Brit Rhythm is assortment of resin, wood and aromatic notes. The resulting blend brings Burberry Brit Rhythm into the Woody Spicy Leather sub-family.
Brit Rhythm opens on a refreshingly sharp head composed of basil and verbena. Meanwhile, bitter cardamom and ripe juniper berries create contrast for a warmer finish.
As the head’s sharper notes fade, a leather accord reveals itself through a blend of musky labdanum and balsamic benzoin. Earthy patchouli lingers to offer a more rounded and tangible leather scent.
The patchouli evaporates to leave the leather accord, which interacts with the base’s woody notes. Fresh cedarwood and bittersweet tonka bean make a spicy and resinous accord. Shortly after, myrrh creates a sweet licorice note, which playfully hangs over the leather finish.
Brit Rhythm’s Life-Cycle
Brit Rhythm’s is generally interesting and avoids featuring an overall linear evolution. Whilst the head can be overly sharp, the ensuing heart and base feature fluctuating independent notes that make tantalising accords.
However, sometimes the fragrance lacks balance. As mentioned above, the head is very sharp and zesty whilst the heart can be too sweet. However, the dry down is very enjoyable and the remnants of the heart interact very well with the base.
Wake & Strength Of Brit Rhythm
When the base is still fresh, both the sillage and projection are perfectly adequate. They perform well and give tantalising hints at a fair distance. However, they do reveal themselves a little too early and don’t leave much mystery at a few feet away.
However, the longevity is somewhat weak and the fragrance loses momentum within a few hours. It’s still present some hours down the line but only a pale reflection of its former self. If sprayed on before leaving for work in the morning, it may need a top up just before the lunch break.
Do People Like Burberry Brit Rhythm?
Overall, Burberry Brit Rhythm seem to be a fragrance best received by younger people. Lacking the subtle maturity expected from more high-end fragrances, it reveals too much of itself too early on when tested.
This sentiment was reflected when tested. For instance, older men and women tended to find it a tad obnoxious and lacking in any refinement. However, young people between their late teens and early twenties were quite fond of its brash rebellious character.
You could perhaps associate this fragrance with a modern twist to young punk rock fans who spend their Friday nights at local concerts. Their leather jackets and schoolbags are covered in metal studs and patches and their fringes are dyed in various shades of purple. The older generation look on disapprovingly, having been their once, but the kids see themselves as tough and independent.
When Should You Wear Burberry Brit Rhythm?
Firstly, being a leather fragrance with oriental aromas, Burberry Brit Rhythm is too resinous for the warmer months. This fragrance would feel out of place during the late spring and summer. However, it shines particularly during the autumn and winter.
As was more-or-less suggested above, Burberry Brit Rhythm is a young fragrance. It seems best suited for males between their teens and early twenties and would be difficult to wear by professionals.
Similarly, this is a decidedly casual fragrance. Unless you work in a very liberal environment, it’s unlikely that Brit Rhythm would be suitable for the workplace. Similarly, it’s not the sort of fragrance you’d wear on a date. However, it’s probably perfectly fine for weekends or a night out.
Interestingly, Brit Rhythm features some classically masculine notes. However, it’s liberal use of tonka bean and patchouli make it too sweet to be a conventionally macho scent. In fact, it’s a fragrance that could be probably worn by women in their twenties with a certain rebellious streak.
In fact, it would be easy to imagine this scent paired with an oversized leather jacket and dark nail varnish.
Presentation and Value For Money
It’s hard to decide on the bottle itself and whether it’s attractive or not. Whilst the concept is quite engaging with its checked glass design, the glass feels uneven and crooked. This handmade aesthetic may be intentional but it doesn’t seem in line with the geometric design.
Similarly, the acrylic bottle cap is an interesting idea but the design feels like an afterthought. The square shape lacks identity and their edges are uncomfortably sharp.
However, the atomiser is quite good. It performs well with a sharp spray that creates a fine mist. Underneath the button, the fragrance name has been engraved into the metal, which is a nice touch.
Furthermore, the packaging is quite reasonable. The matte cardboard has a similar checked finish as the bottle with bold silver text.
Finally, the value for money is particularly interesting to say the least. Therefore, it’s no surprise that this fragrance is so successful. Usually, oriental and spicy leather fragrances are quite expensive. However, a 90 ml (3.0 Oz) bottle of Burberry Brit Rhythm can be found for a mere $24 on Notino!
Confusingly, however, bottles of the same size are being sold for some reason on Amazon for an exorbitant $82, which is very odd indeed. Therefore, be sure to head to Notino instead as they surely offer the best price for a genuine product.
Whilst Burberry Brit Rhythm lacks subtlety and refinement, its brash and bold blend of leather accords and spicy notes is a proud rebel. Therefore, this isn’t a fragrance for anyone and most certainly not very any age bracket either.
If you’re in the demographic and looking for something a little daring, this may be worth your serious consideration.
"A leather-clad rebel. Brutish leather accords and resinous notes make this a beasty fragrance. Only wear this one if you hate your parents and think school is boring."Rating: 4.0 ★★★★