In early 2019, I accepted an invite from Klaas Kelner, then of Davidoff Cigars, to visit the eponymous brand’s cigar factory in the Dominican Republic.

Following that unique experience, Bespoke Unit produced the most-watched cigar documentary on YouTube to date, titled From Seed To Smoke: A Cigar’s Odyssey.

Paul Anthony & Klaas Kelner At Davidoff Dominican Republic

Paul Anthony [Left] & Klaas Kelner [Right] At Davidoff, Dominican Republic

In the feature-length documentary, Klaas Kelner walks the Bespoke Unit team through the making of Davidoff cigars, quite literally from seed to smoke. Offering unparalleled insight into the often-obfuscated process, Klaas also exhibited the knowledge and expertise that one can only harvest from an entire lifetime in the industry.

Within its 95-minute runtime, the documentary also features exclusive interviews with Hendrik “Henke” Kelner and Eladio Diaz. The former having been the head of Tabadom, a cigar factory in Santiago, D.R., that has produced cigars for Davidoff since 1990, and the latter previously serving as one of the brand’s most accomplished blenders.

You can watch the full documentary below:

Klaas Kelner Announces Kelner Cigars

After departing his marketing role at Davidoff a couple of years back, Klaas Kelner has now publicly disclosed what has occupied his time, aside from his family, since then – Kelner Cigars, S.A.S.

Klaas Kelner In Front Of Kelner Cigars Factory Mural

The Kelner Cigars brand will leverage precisely what brought the Kelners comprehensive acclaim over the decades – a passion for quality in every cigar rolled. Yet, now it’ll do so under the direction of Klaas, the family’s 3rd generation, and under its own name.

In April of 2023, Kelner Cigars has officially inaugurated their new factory in Santiago de los Caballeros, D.R. Initially, Kelner Cigars aims to work with smaller cigar labels given their close-knit team of skilled cigar rollers. Perhaps considered a detriment by some, Klaas instead believes this focused approach to be an asset to ensuring the Kelner brand only creates the finest cigars in the world.

To view the full press release from Klaas Kelner and Kelner Cigars, S.A.S., click here.

About the Author:

Paul Anthony is the founder and creative director at Bespoke Unit. He has had a life long affair with design, watches, fragrance and clothing. Originally from England, he now lives in the USA splitting time between NYC & Philly. Favoring "British Style", but has an overall eclectic taste.


  1. tommy Szymborski August 20, 2023 at 8:15 pm - Reply

    may i ask when kelner cigars will be available?

    • Rafael Dominguez August 21, 2023 at 2:41 pm - Reply

      For now, the Kelner Cigars factory will only be producing private label cigars. They’ve yet to announce any of their own lines of cigars coming to market.

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